Shockingly the fashion industry is the second most harmful industry to the environment, moreover it’s continually being linked to harsh and unethical working conditions. With as many as 20.9 million people being directly affected by modern slavery on a daily basis, this is impossible to ignore. As a result, more and more people are starting to make the moral decision to only buy their cycling wear from ethical, sustainable brands. However, it can be difficult to source ethical clothing that is also high-quality. Here are five brands which can tick both boxes:
Based in Wales, this company make their clothing using sustainably sourced Merino wool and organic cotton made from renewable crops. They are proud to be sustainable throughout their entire production process, from design to delivery. Their cooling zip tops are the ideal everyday purchase for cyclists, as they regulate your temperature and their reflective detail will ensure you remain safe when on the road.
This clothing line is made in Britain from a variety of recycled materials, including bamboo and plastic bottles. Despite their unique source, their clothing has the same high-quality and breathable nature that you would expect from any cycling brand. They also guarantee that all their workers are fairly paid and work in a safe environment, a pledge that ought to be instated by all clothing companies. Their bikewear jerseys are particularly popular amongst customers, as the recycled fabric improves wicking in order to keep you dry.
Not shy in their ambitious goal to become “Europe’s most environmentally friendly brand”, VAUDE strives to achieve good working conditions for all. They also upcycle as much as possible in order to reduce the amount of waste they produce. Whether you are going on a cycling tour, mountain or road biking, or cycling on your commute to work, you are bound to find a product that you will love from their collection.
The Adidas Group, including both Adidas and Reebok, strives to use the most sustainable materials for all their products. As well as using recycled materials in production, they also evaluate the environmental impact of their resources, such as water consumption and land use. Adidas does not use any raw materials from endangered species and refuses to use leather from animals that are poorly treated. Look stylish and feel good in their cycling wear, knowing that you are doing your bit to help the planet.
Puma guarantees a safe working environment for its employees and has a zero-tolerance policy towards discrimination. Their strong ethical stance can also be observed in their environmental policy, as all workers must consider their impact on the local working environment.
Puma’s breathable cycling wear will help to keep you cool during long journeys and their broad range of designs enables you to find a garment to suit your taste.